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Author: Tasneem Abrahams

Episode 07 Hawa Charfaray

What drives a young successful woman to leave a stable, comfortable work environment at a reputable financial institution to start her own business? Hawa Charfrey, CEO of Training Excellence, is an international business women with 23 years of business experience in both South Africa and the United Arab Emirates. Yet she never set out to be an entrepreneur. In this episode, Hawa shares her personal story of joy, loss, struggle, winning and losing in business, but also of finding her purpose.

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Episode 06 – Yolandi Michaels

Yolandi Michaels is the Founder and Director of experiential activation agency, Living Masks. She is a single mom of 2 beautiful daughters. Yolandi started her journey studying the creative and performing arts. Yet she always knew she didn’t want to follow the traditional path. When she was 6 years old, she boldly told her mother that she never wanted to work for a boss! She initially did work for a boss, in a variety of industries including public relations and advertising, and it was here where her skills in the application of creative arts in marketing were honed. Since registering her business in 2012, Living Masks Experiential has continued to grow and excel, with Yolandi being recognized in August of 2017 as 1 of the top 40 women in her industry. I chat to Yolandi about her journey and the challenges of starting up in the events industry.

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Episode 04 – Joel Baloyi

‘Bigg’ Joel calls himself a hustle activist from a small town in Limpopo called Nylstroom. From the tender age of 7 Joel has had an entrepreneurial spirit.  His sole mission is to encourage more young people to work harder and dream. He is the founder of creative advertising agency called Highly Dedicated that he founded after being unable to complete his university degree due to lack of funding. With nothing to his name he designed a logo and created a email address, and started his agency; cold calling prospective clients and setting up telephonic meetings to raise capital.

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Episode 03 – Sibabalwe Sesmani

Sibabalwe co-owns a public relations and communications company called Unorthodox PR and Media Group, which focuses on providing their clients with media exposure to achieve their objectives. She sits as a director at Arigo Investments on the Executive Board, as well as the Phenomenal African Woman (PAW) Board, where it’s objectives are to improve women’s lives all over Africa. Its headquarters are in Nigeria and she is the youngest member of the board. Siba was also featured in publications including Lionesses of Africa and Destiny Connect and was interviewed on Power FM radio about her Women’s Youthpreneur movement.

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